Penguin Books

Posted by tb4

Great ads from the advertising agency SAATCHI & SAATCHI out of Petaling Jaya, Malaysia and art directors Lydia Lim, Ong Kien Hoe and Edmund Choe. You have to click on the pictures to get the full effect of the ad, the are wonderfully innovative, this is the first time I have seen anything like this put into an ad. Fantastic art direction and phtography were put into each of these ads, I love the dark ominous lighting in the first three advertisments. The fourth one is by far the weakest of the bunch, it has solid art work but it doesn't draw you into the scene anywhere near as much as the first three do. Fantastic work from SAATCHI & SAATCHI, well done indeed.


JusMe said...

pretty awesome