Your Kids's Knowledge Could Be Useful

Posted by tb4

"Your kid’s knowledge could be useful.
This Saturday with El Observador an encyclopedia with everything your kid needs to know about inventions."

Not really sure what they are trying to say here, maybe robots are bad and will try to chase your dad constantly. But if you have this encyclopedia your kids can have the knowledge to stop the robots from becoming our evil overlords. Yeah I think that is what it is trying to say. This ad is by the advertising agency IN, Montevideo, Uruguay and creative director Claudio Invernizzi.